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Our Intellectual Property Strategy



Nowhere is the adage, “to think is to create,” more apparent than in the design of an integrated intellectual property portfolio of, among other things, patents, trademarks, copyright, trade-secrets, industrial design and commercialization strategies. The value of your portfolio is directly proportional to its ability to provide you with appropriate business tools that align and support your business strategies. Our role is to work collaboratively with you to help capture your ideas and transform them into valuable intellectual capital.

Some of the business tools available to protect your intellectual property include:

  • Patents provide you with a government sanctioned monopoly to market, sell, and license your technology. Patents are often the most valuable asset in an intellectual property portfolio and as such there is an important advantage to having the drafting, prosecution, licensing and litigation dealt with in a manner consistent with your business practices and objectives.
  • Trademarks assist you in distinguishing your wares and services from those of your competitors. Programs such as trademark ‘watch services’ are designed to put you in a position to be able to address potentially conflicting third party marks before they register.
  • Copyright registration protects, among other things, your creative literary, musical and software design works.
  • Trade-secrets can be an important compliment / alternative to patent protection. Trade secrecy can be used to preserve rights prior to patenting, to protect information that cannot be patented, and to act as an alternative to patent protection when enforcement of a patent would be impracticable or unnecessary. The law will protect a very broad range of trade-secrets from misappropriation. However, the owner of a secret must take active steps to protect its secrecy.
  • Due Diligence in respect of intellectual property is essential if you are looking into investing, merging with or purchasing another party’s assets or if your assets are being looked at. Being proactive by protecting yourself from costly, if not irreparable harm is the only option that makes sense in business. Being proactive can also draw the opportunities for business partnering that makes sense.
  • Contracts are agreements that exist in a variety of forms, which are used to formalize your business deals, allocate and manage risk, prescribe the course of events, protect intellectual assets and to give you recourse should you be required to defend your intellectual property rights.
  • Dispute Resolution, whether that be filing a motion requesting an injunction or filing suit against another party, litigation should be regarded as a strategic tool given the time and costs that can accrue. A number of alternatives to litigation are available including arbitration and mediation, and have been found to be practical and cost effective alternatives to litigating.
  • Industrial Design provides you with the ability to prevent others from making, importing, offering for sale or renting any article having a design that is the same or not differing substantially from your registered design.

Familiarize yourself with our services, and then feel free to contact us for more information.

 

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